Advert for Starbucks
“On The Go”
This TV spot was designed for the launch of the Starbucks DoubleShot® range. To be used on big screen advertising at sports events, city video advertising hoardings such as Time Square and on TV.
This was a quick turn-around project and utilises the products pack shots that were available, the idea was 'On the go' fast moving and busy to reflect the non-stop nature of the demographic.
The spot was made on a Dual G5 PowerMac using Adobe Photoshop and animated in Adobe After Effects then mastered using Final Cut Pro 6 to NTSC Standard Definition on DigiBeta and uncompressed Quicktime for Big Screen Advertising.
